Archery Tag | The Ultimate Guide to the Game and the Business

By 20/08/2023Archery

Ever wished to merge the thrilling elements of archery with the dynamic spirit of paintball or dodgeball? Look no further! Archery tag offers this exact combination, providing an adrenaline-pumping sport that’s taking the world by storm.

Here’s your definitive guide to the game of archey tag, its history, rules, playing methods, essential safety precautions and costs involved.

History of Archery Tag

Archery, as a practice, dates back thousands of years, used primarily for hunting and warfare. However, modern recreational archery only evolved over the past few centuries. In the early 2010s, archery tag emerged as a new and innovative sport, inspired in part by the popularity of fictional works like “The Hunger Games.” The sport spread rapidly across North America and, later, to other continents, given its exciting blend of traditional archery and team strategy.

How to Play Archery Tag

Equipment

  1. Bows: Unlike traditional bows, those used in archery tag are lightweight, making them easy to handle for players of all ages and strengths.
  2. Arrows: The arrows are unique, with foam-tipped ends to ensure they don’t harm players upon impact.
  3. Safety gear: Players wear protective masks to shield the face and eyes.
  4. Targets: Teams have target setups, which can earn teams points when hit.

READ MORE: History of Archery Timeline: From Cave Paintings to World Archery

The Playing Field

The game can be played indoors or outdoors. The field is divided into two territories with a neutral zone in the middle. Various obstacles and barricades are scattered across the field for players to take cover behind.

Basic Rules

  1. Objective: The primary objective is to eliminate all players on the opposing team or knock out the five target discs of the opponent’s target.
  2. Game Start: Players start at opposite ends of the field with arrows in the neutral zone. At the whistle, players race to collect as many arrows as possible.
  3. Elimination: Players are eliminated if they’re hit by an arrow or if an opponent catches an arrow they’ve shot.
  4. Safe Zone: The neutral zone acts as a safe space. A player cannot be hit when they’re in this zone.
  5. Revival: An eliminated player can re-enter the game if a teammate catches an arrow or hits one of the target discs.
  6. Match End: The game ends when all players of a team are eliminated, all target discs are knocked out, or the stipulated game time runs out.

Safety in Archery Tag

Safety is paramount in archery tag.

  1. Mandatory Protective Gear: Always wear the provided protective mask.
  2. No Physical Contact: Players are not allowed to physically tackle, push, or hit opponents.
  3. Arrow Handling: Never aim or shoot arrows at someone’s face. Even with foam-tipped arrows, such hits can cause injury.
  4. Equipment Check: Ensure all equipment, especially the bowstrings and arrows, are in good condition before play.
  5. Game Master/Referee: A game master or referee should always be present to enforce rules and ensure safe play.
  6. Instruction: First-time players should receive a safety and game briefing before starting.

READ MORE: The Benefits of Archery

How Expensive is Archery Tag?

Archery tag has grown in popularity, and with its rise, there’s been a notable spread of facilities offering this thrilling sport. For those considering diving into archery tag, whether as a player or a potential business owner, it’s essential to understand the costs involved.

1. Player Perspective

a) Rental Fees

Most archery tag facilities operate on a rental basis. This means you pay to play for a specific amount of time.

  • Single Sessions: Depending on the location and demand, a single session (typically an hour) can range from $20 to $40.
  • Group Rates: Some venues offer discounts for larger groups or corporate bookings, which can reduce the individual cost.
  • Membership Packages: Regular players might benefit from monthly or yearly memberships, which provide a cost advantage in the long run.

b) Equipment Rental

While many facilities include equipment in the session price, some might charge an additional fee, especially for premium gear.

  • Arrows & Bows: Typically included, but specialized gear might cost extra.
  • Protective Gear: Generally part of the package, but lost or damaged items might incur a fee.

c) Additional Costs

  • Training: Beginners might opt for a training session, which could have an added cost.
  • Refreshments: Some facilities have refreshment areas or cafes, leading to additional spend.

READ MORE: Archery from A to Z: B is for ‘Body strength’

2. Business Perspective

a) Initial Setup

  • Venue: This is likely the most significant expense. While outdoor spaces might be cheaper, indoor arenas offer year-round play. Depending on location and size, this could range from a few thousand to several tens of thousands of dollars.
  • Equipment Purchases: Bows, arrows, protective gear, and targets need a substantial initial investment. Bulk purchases for a facility could range from $5,000 to $20,000 or more.
  • Obstacles and Infrastructure: Setting up barricades, safe zones, and seating areas will have associated costs.

b) Operational Costs

  • Maintenance: Regular equipment checks, replacements, and general venue upkeep are ongoing expenses.
  • Staff: Referees, instructors, and administrative staff salaries need to be accounted for.
  • Insurance: Given it’s a physical sport, comprehensive insurance is essential.
  • Marketing: Promoting the venue, especially in competitive areas, requires investment in marketing and advertising.

c) Licensing and Franchising

Some archery tag businesses operate on a franchise model. This could mean an upfront franchising fee and ongoing royalties, but it also provides brand recognition and operational support.

Is it cheap of expensive?

For players, archery tag is relatively affordable, comparable to similar recreational activities like paintball or laser tag. However, prices can vary based on region, demand, and facility quality.

From a business standpoint, starting an archery tag venue requires a substantial initial investment. However, its growing popularity suggests that with proper management and marketing, there’s potential for a solid return on investment. As always, thorough market research and financial planning are crucial before diving in.

Conclusion

Archery tag offers a blend of strategy, skill, teamwork, and fun, making it a perfect activity for parties, corporate events, or just a day out with friends. Whether you’re an archery enthusiast or a complete novice, archery tag promises an unforgettable experience. Remember, like any sport, the key is to play fair, stay safe, and have fun!

Author V.M. Simandan

is a Beijing-based Romanian positive psychology counsellor and former competitive archer

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V.M. Simandan